This whole LeBron dunk thing has been handled as poorly as anything could be. I'm not one to say that people should lose their jobs ... especially in this economic climate ... but the people who decided that it would be a good thing to snuff out these tapes should be reassigned to Siberia or something.
After all the bad press that the "LeBron Tapes" were getting ... magically two videos show up on the internet on Wednesday. Magically two tapes were leaked. And today, magically, Nike says they are going to return the tapes to the rightful owners.
I give Nike some credit. The magical leaking of the video right now will cause this whole fiasco to die down a bit. Now we know that it wasn't that big of a deal and the actual play will be a non-issue after a while. However, Nike can't take back their part of the damage to LeBron's crafted image.
After all the bad press that the "LeBron Tapes" were getting ... magically two videos show up on the internet on Wednesday. Magically two tapes were leaked. And today, magically, Nike says they are going to return the tapes to the rightful owners.
I give Nike some credit. The magical leaking of the video right now will cause this whole fiasco to die down a bit. Now we know that it wasn't that big of a deal and the actual play will be a non-issue after a while. However, Nike can't take back their part of the damage to LeBron's crafted image.
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